Even though the Jamstack is synonymous with performance, traditional client-side A/B Testing and Personalization slow it back down. Outsmartly provides a new paradigm to reconcile this tradeoff by modifying cached content within the CDN itself, allowing you to maintain—or even exceed—Jamstack speeds. It’s one thing to build a fast site, it’s quite another to keep it that way. In this talk we’ll be joined by Bryan Mahoney, the CTO of arfa. They’ve turned to Outsmartly to solve these same challenges, driven by their need for performant A/B Testing and Personalization across a portfolio of direct-to-consumer ecommerce brands.
